Total Liban Re-Launches 'Road Safety' Campaign to Educate Young Lebanese

Following the success of the “On the way to your safety” campaign launched in 2013, which educated 4000 primary school students on the main fundamentals of road safety, Total Liban has re-launched this Total group program for the 2014/2015 academic year with 4000 other children aged 6 to 13, a press release said on Tuesday.

Total Liban definitely places road safety at the heart of its priorities, hence its commitment to support the Lebanese youth and fight road hazards.

Moreover, it is well known that good habits are acquired from an early age, especially in the field of road safety, hence this educational initiative.

New Health Concept trainers, appointed by Total Liban for the 2014/2015 academic year, will intervene in around twenty private and public schools located throughout Lebanon.

The campaign is based on an animation in schools with an educational kit that uses fun and interactive tools to introduce children to traffic laws and teach them how to behave safely on the road.

The Head of the Health, Safety, Environment and Quality Department at Total Liban, Mr. Alain Mansour, stressed the importance of this initiative, which aims at “educating future drivers to behave responsibly in regard to road safety and strengthening the role of Total Liban in the field of social responsibility as an active player in society”.

Total Liban is willing to launch a third edition of this campaign in 2016 to continue raising awareness about the road safety principles.